Fresh news
Real stories for leading fruit and vegetable companies in the sector.
How technology and experience help improve productivity, reduce operational stress, and make the best decisions in packaging plants.
Innovation: A question of survival
The accounting reality indicates that Spanish companies do not invest enough in innovation. Or maybe we don’t correctly account for investments in R&D&i and that’s why we don’t look good in the photo.
The company that rose in 59 days after DANA
This is the story that impacted us the most at Fruit Attraction: a company that rose in 59 days after being devastated by the DANA of 2024.
What do our clients ask for?
We have been talking to companies in the fruit and vegetable sector for a month and in each conversation we learn something new.
Learnings About Planning at Fruit Attraction Madrid 2025
At Fruit Attraction 2025, we confirmed that packaging planning has already become a real need for many fruit and vegetable companies.
Planning systems and fresh produce
Discover our specialized planning system for the fresh produce sector, which optimizes orders, shifts and capacity to improve efficiency and communication on the plant floor.
Planning the packaging of fresh fruits and vegetables is now possible.
Planning the packaging of fresh fruits and vegetables is now possible thanks to a solution developed to improve productivity and decision-making on the production floor.